Cited by AI, not just indexed.
When a site is already on a stack worth keeping, we don't rebuild — we layer in the AI-readiness work. Six categories, each addressing a specific gap that keeps AI systems from quoting your site as the source.
Microsoft now measures what we optimise for.
Bing Webmaster Tools added AI Performance metrics in February 2026 — Total Citations, Average Cited Pages, Grounding Queries. Google's reportedly piloting an AI contribution report of its own; Cloudflare's AI Crawl Control reports the adjacent crawl-level signal. The signal moved from anecdotal to measurable in months, and being cited by AI is now a number you can report on. We've been building for this since before the dashboards existed.
Read Microsoft's announcement →Six categories, all in one pass.
Each one is a category AI systems check. Each one fails closed by default — i.e. unless someone has explicitly addressed it, the gap is there. Most sites we audit fail four or five of these without knowing it.
AI crawler permissions
Most sites quietly block the AI crawlers without realising — either by default robots.txt that wasn't updated, or by aggressive bot protection. Without explicit permissions for the major foundation-model bots, you're invisible by default.
llms.txt at the root
An emerging standard for guiding LLMs through your site. Highest-impact file missing on most sites we audit. Not yet universal — but Anthropic, OpenAI and Mistral have signalled support, and early adoption compounds.
Structured data across content types
AI systems extract from sites that hand them machine-readable summaries. Most sites have none — so AI has to guess what your business does, and increasingly, it just doesn't bother.
Rendering layer
AI crawlers see the HTML your server returns, not what JavaScript renders later. Sites built as client-side single-page apps are mostly invisible to them. The fix isn't fragile — it's foundational.
Content shaped for citation
Fact-dense, properly structured, with clear authorship and credibility signals. Different from SEO-style content — AI looks for sources it can trust enough to quote, not pages it can rank.
Entity identity
Without machine-readable identity markers, AI can't reliably attribute citations to your business. Citation without attribution is a wasted impression.
Scoped against the actual gap.
Most optimisation passes are scoped against the audit. We don't quote in the dark — we run the audit, then quote against the specific gaps.
- Free 15-second audit. Score out of 100 across the five visible categories. Tells us both where you sit and what's worth fixing first.
- £19 snapshot on aisearchready.uk. Our sister property — deeper scorecard scan by the same team, stronger for a single-domain deep-dive. Use it before the detailed audit when you want the diagnostic without the commercial write-up.
- Detailed audit report (£350). The line-by-line breakdown — what each finding means commercially, prioritised, with effort estimates. Credited against any subsequent engagement.
- Optimisation pass. Scoped to the gaps the audit surfaces. Quote-based after the discovery call. Wider scope means a rebuild's probably the better answer.
- Care plan. Optimisation isn't one-and-done. Standards evolve; competitors update; the care plan keeps you current. Multi-site portfolios can plug into the AI Search Ready platform for continuous monitoring.
Run the audit, see the gap.
Fastest way to know where you stand is fifteen seconds at the audit. After that we'll know whether optimisation or a rebuild fits.